Monthly service

Analytics & Reporting

GA4, Search Console and ad-platform data joined into one Looker Studio dashboard in your own account, with a monthly written brief explaining what moved and why.

from $49.00 / per month
Have questions?
  • Ongoing
  • Billed per month
  • Delivered digitally
Overview

One dashboard that answers the question you keep asking

Most businesses already have the data and cannot get an answer out of it. GA4 sits in one tab, Search Console in another, and neither interface is built for the question that actually matters, which is usually some version of what is bringing us customers and is it going up. This service sets up the tracking properly, joins the sources, and puts the answer on one page.

Setup covers configuring GA4 with the events that reflect your business rather than the defaults, connecting Search Console so search queries and impressions sit alongside the behaviour data, and checking that campaign tagging is consistent so paid, email and social traffic are attributed rather than lumped into direct. Attribution is not magic and we will not pretend it is, but most of the confusion in a typical account comes from untagged links and duplicated events, and both are fixable.

The dashboard is built in Looker Studio in your own account, so it belongs to you and anyone in the team can open it without asking. Each month you receive a short written brief alongside a PDF: what moved, what plausibly caused it, and what we would look at next. The brief is the part people actually read, and it is written by a person rather than generated from thresholds.

The measurement half of this category: the dashboard and monthly brief that make every other service in the catalogue judgeable against real numbers.

Who it is for

Who this reporting is for

Founders who do not open GA4

You want one page with the numbers that matter, not an interface you have to relearn every time.

Teams reporting upward

Anyone who has to produce a monthly marketing number for a board, an investor or a client.

Sites with messy tracking

Accounts where half the traffic is filed as direct and nobody trusts the conversion figures.

What is included

What the monthly service covers

What you receive

  • Live dashboard
  • Report PDF
How it runs

From order to hand-off

  1. 01
    Setup
  2. 02
    Track
  3. 03
    Report
Why HL Digital

Why HL Digital

The dashboard is in your account

Built in your Looker Studio, owned by you, and it keeps working if you ever stop the subscription.

A written brief, not just charts

A person reads the numbers each month and writes what changed and why it probably changed.

It makes the other spend legible

Content, links and local work are all easier to judge once the reporting behind them is trustworthy.

FAQs

Common questions

What access do you need?
Read access to GA4, Search Console, and any ad platforms you’d like included in the dashboard.
What if we have not set up GA4 at all?
Initial GA4 configuration is included as part of the setup stage if you don’t already have it running.
Can the dashboard include our ad platforms?
Yes, Google Ads, Meta Ads and similar platforms can be joined into the same Looker Studio dashboard.
Is the monthly brief automated?
No, a person reads the numbers and writes the brief each month, which is specifically what distinguishes it from an automated report.
Do you also do the work the report recommends?
The report tells you what to look at next; the actual content, technical or link-building work is quoted separately as its own service.
What happens to the dashboard if we cancel?
It stays live in your own Looker Studio account, since it was built there rather than in ours.

Ready to start with Analytics & Reporting?

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